Small Enterprises and Market Mobilization

Code: 
PL03
Course duration: 
2 Weeks
Tuition fee: 
USD 2,500.00
Unit: 
Public Sector Capacity Building

​This course ​description ​is indicative, and only for reference ​purposes. The course is not scheduled unless advertised in our calendar. If you are interested in this course​,​ or require a customized course​ that is similar to this​, please note that ​fees start from USD ​25,000 for a two-week course. This fee is for a customized course for ten or fewer participants. For additional participants, the fee is USD 2500 ​per participant.

​For these fees, the client may customize the course to the precise needs ​of the client's organization. Scheduling will be in consultation with the client.

Participants: Development planners, administrators, officials, cooperatives or extension workers, rural bankers, credit officers, NGO personnel in rural/agricultural and urban sectors.

Course Brief: The course aims to enhance participants’ competencies in designing and developing micro-enterprises and markets for small producers. The course content covers SWOT analysis and planning for micro-enterprise development, market analysis, strategic product design and development, value chain and cluster development, quality standards, effective branding, packaging and marketing strategies, ICT and e-commerce, business plan, financial management, business networking and micro-credit services. It also includes case studies, best practices, and exposure visits to entrepreneur development projects in rural and urban areas.